Privacy Policy

Welcome to SportBet. We are committed to protecting your privacy and securing your personal information. This Privacy Policy outlines how SportBet collects, uses, stores, and discloses your data when you use our website, mobile applications, and services (collectively, "Services"). By accessing or using SportBet's Services, you agree to the terms of this Privacy Policy. Please read it carefully to understand our practices regarding your information and how we will treat it.

SportBet operates under strict regulatory guidelines and holds all necessary licenses to provide online sports betting services. Our commitment to your privacy extends to complying with applicable data protection laws, including the General Data Protection Regulation (GDPR) where relevant.

When you interact with SportBet, we collect various types of information, including:

• Personal Identifiable Information (PII): This includes data that can directly identify you, such as your full name, date of birth, residential address, email address, telephone number, and national identification numbers (e.g., passport, driver's license details) required for identity verification and anti-money laundering (AML) checks.
• Financial Information: We collect payment details, including credit/debit card numbers, bank account information, and e-wallet details, necessary to process deposits and withdrawals. Please note that SportBet does not store full payment card details on its servers.
• Transactional Data: Details about your betting activity, deposits, withdrawals, and other financial transactions conducted through our Services.
• Technical Data: Information about your device and how you access our Services, including your IP address, browser type and version, operating system, device identifiers, and unique mobile identifiers.
• Usage Data: Information about your interactions with SportBet, such as pages visited, features used, time spent on the site, clicks, and referring URLs.
• Communication Data: Records of your communications with us, including emails, chat transcripts, and telephone recordings, which may be used for quality assurance, training, and dispute resolution.
• Publicly Available Information: In some cases, we may collect information about you from public sources, for example, to verify your identity or conduct due diligence checks in accordance with our legal obligations.

SportBet uses the information we collect to provide and improve our Services, comply with legal obligations, and enhance your user experience:

• Account Management: To create and manage your SportBet account, verify your identity, and process your registration.
• Service Provision: To enable you to place bets, make deposits and withdrawals, and access all features of our platform.
• Security and Fraud Prevention: To detect and prevent fraudulent activities, money laundering, and other illegal activities, safeguarding both your account and the integrity of our Services.
• Customer Support: To provide assistance, respond to your inquiries, and resolve any issues you may encounter.
• Personalisation: To tailor our Services and content to your preferences, offering a more relevant and engaging experience.
• Marketing and Promotions: To send you promotional offers, bonuses, and updates about SportBet products and services, where you have consented to receive such communications. You can opt out at any time.
• Compliance and Regulatory Obligations: To comply with our legal and regulatory obligations, including age verification, responsible gambling measures, and reporting requirements to our licensing authority.
• Service Improvement: To analyse usage patterns, conduct research, and gather feedback to improve the functionality, performance, and user experience of SportBet.

SportBet processes your personal data only when we have a valid legal basis to do so. These bases include:

• Contractual Necessity: Processing is necessary for the performance of a contract with you, such as providing our betting services and managing your account.
• Legal Obligation: Processing is necessary to comply with a legal or regulatory obligation, such as anti-money laundering (AML) laws, responsible gambling regulations, and tax requirements.
• Legitimate Interests: Processing is necessary for our legitimate interests, or those of a third party, provided your fundamental rights and freedoms do not override those interests. This includes improving our services, preventing fraud, and securing network and information systems.
• Consent: In certain situations, we may rely on your explicit consent to process your personal data, particularly for marketing communications. You have the right to withdraw your consent at any time.

SportBet may share your personal information with third parties only in specific circumstances and always with appropriate safeguards:

• Service Providers: We engage trusted third-party service providers to perform functions on our behalf, such as payment processors, identity verification services, IT support, and marketing agencies. These providers are contractually bound to protect your data and use it only for the purposes for which it was disclosed.
• Regulatory and Law Enforcement Authorities: We will disclose your information when legally required to do so by our licensing authority, law enforcement agencies, or other governmental bodies, for example, to comply with subpoenas, court orders, or other legal processes.
• Fraud Prevention and Responsible Gambling Organisations: To protect against fraud, money laundering, and to promote responsible gambling, we may share information with relevant organisations and databases.
• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred to the acquiring entity. We will notify you of any such change in ownership or control of your personal data.
• Affiliates: We may share data with our affiliated companies for internal administrative purposes, to provide you with integrated services, or for marketing purposes, where allowed by law and your preferences.

We do not sell your personal data to third parties.

SportBet implements robust technical and organisational measures to protect your personal information from unauthorised access, alteration, disclosure, or destruction. These measures include:

• Encryption: We use industry-standard encryption technologies (e.g., SSL/TLS) to protect data transmitted between your device and our servers.
• Access Controls: Access to your personal data is restricted to authorised personnel who require it to perform their job functions.
• Firewalls: Our systems are protected by firewalls to prevent unauthorised access.
• Regular Audits: We regularly audit our security systems and processes to identify and address potential vulnerabilities.
• Employee Training: Our employees receive regular training on data protection and privacy best practices.

While we strive to protect your personal information, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, SportBet cannot guarantee absolute security.

Depending on your jurisdiction, you may have certain rights regarding your personal data held by SportBet. These may include:

• Right to Access: You have the right to request a copy of the personal data we hold about you.
• Right to Rectification: You have the right to request that we correct any inaccurate or incomplete personal data.
• Right to Erasure (Right to be Forgotten): You can request the deletion of your personal data, under certain conditions.
• Right to Restriction of Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• Right to Data Portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format, and to transmit that data to another controller, under certain conditions.
• Right to Object: You have the right to object to the processing of your personal data, under certain conditions, particularly where we process it based on legitimate interests or for direct marketing.
• Right to Withdraw Consent: Where we rely on your consent to process your data, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact our customer support team. We will respond to your request in accordance with applicable data protection laws.

SportBet uses cookies and similar tracking technologies to enhance your experience, analyse website usage, and for marketing purposes. Cookies are small text files stored on your device when you visit our website.

• Essential Cookies: These are necessary for the website to function correctly, enabling core features like security, network management, and accessibility.
• Analytical/Performance Cookies: These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This allows SportBet to improve the website's performance.
• Functionality Cookies: These are used to recognise you when you return to our website, allowing us to personalise content for you and remember your preferences (e.g., language or region).
• Targeting/Advertising Cookies: These cookies record your visit to our website, the pages you have visited, and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.

You can manage your cookie preferences through your browser settings or via our cookie consent tool. Please note that disabling certain cookies may affect the functionality of our Services.

SportBet retains your personal information only for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. This typically includes the duration of your active account with SportBet and for a period thereafter, as required by our licensing authority and anti-money laundering regulations (usually 5-7 years after account closure). We may retain data for longer periods if there is an ongoing legal dispute or if required by specific regulatory provisions.

Once the retention period expires, your personal data will be securely deleted or anonymised.

As SportBet operates globally, your personal data may be transferred to, and processed in, countries outside of your country of residence, including countries outside the European Economic Area (EEA). These countries may not have the same level of data protection laws as your home country.

When we transfer your data internationally, SportBet takes appropriate safeguards to protect your data. These safeguards may include:

• Transferring data to countries deemed to provide an adequate level of data protection by the European Commission.
• Using standard contractual clauses approved by the European Commission.
• Implementing binding corporate rules.

By using SportBet's Services, you consent to the transfer of your information to these countries.

SportBet's Services are strictly not intended for individuals under the age of 18 (or the legal age for gambling in your jurisdiction, if higher). We do not knowingly collect personal information from minors. If we become aware that we have inadvertently collected data from a minor, we will take immediate steps to delete that information from our records.

If you believe a minor has provided us with personal information, please contact us immediately.

SportBet may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or technological advancements. We will notify you of any significant changes by posting the updated policy on our website and, where appropriate, by email or through other direct communication channels. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

The "Last Updated" date at the bottom of this page indicates when the policy was last revised.

If you have any questions, concerns, or requests regarding this Privacy Policy or SportBet's data protection practices, please contact our dedicated customer support team:

• Email: [email protected]
• Live Chat: Available 24/7 on our website.
• Postal Address: [Please refer to our website for our registered office address, or contact support for details.]

We are committed to addressing your inquiries promptly and transparently.